Lyft 2020
In 2020, Lyft launched a campaign to
help people access vaccine appointments nationwide. I designed communication materials that showcased Lyft’s vital role in connecting riders to over
8,000 vaccine sites.
Role: Designer
The team: Jon Donaghy
With support from drivers and riders, the campaign gained national attention, over 150 press mentions and a 19% email open rate, showing how community and clear design can make a real difference.