Lyft Data
This Economic Impact Report reached Lyft representatives nationwide. The challenge was designing a layout that made complex data simple and engaging for a diverse audience.
My role: Designer & Art director
Copywriter: Lisa Fugere
The team: Madelyn Lee and Joey Manin
The report featured a clean, modern design with an interactive map on the homepage. As users scrolled, national stats appeared over the U.S. map, guiding them through the data in a smooth, intuitive experience.